The design was inspired by two science fiction films, 2001: A Space Odyssey, and Tron: Legacy. Both films were beautifully designed, and translate well to an LED watch. The “time” animation was inspired by the flickering screens on the spaceship Discovery.
I wanted the face to be as clean as possible, so I chose a simple square counterbalanced by a circular dial. The simple geometric shape lends itself well to any band. In these renderings, I used an existing Tokyoflash watch band. A wide leather band with a fine texture would give it a very clean appearance.
Telling time is quick and intuitive. The circles echo the sweep of the hour and minute hands. The hour circle has markings at the 12, 3, 6, and 9 o’clock postitions to make orientation easier. To calculate the minutes, you just need to find the 5 minute increment, then add the minute squares.
This watch will appeal to people who prefer classic styling. Also, people who like to easily read the time will appreciate this design.
This is a museum style watch with a minimalist case design. The dial is clean yet has style, and interest. This design was meant to be timeless, and appeal to people who like customers that purchase Movado or Skagen.
Design by Alan [via]